With her passion for health and wellbeing, Radhika enjoys contributing to sustainability, and to the development of products that will benefit the end user and improve their quality of living. To this end, Radhika heads the commercial activities at BaseClear. “My diverse industry experience helps me envisage out-of-the-box solutions for our customers and to enter to new markets as a company” says Radhika. “It’s crucial that I can identify our customer needs and market trends to steer product development at BaseClear.”
Radhika’s work involves fostering relationships with clients, and she is always on the look-out for new business directions. Her day normally includes time scanning recent developments in the scientific literature, market news and conferences to keep ahead of trends and identify niche markets that can use microbial genomics technologies. She combines commercial sense from an MBA with the pragmatism of science. She comments: “You can have a great business idea, but at the end of the day it also needs to be technically feasible, and vice versa. And that’s why I passionately enjoy all aspects of business development in the biotech industry.”
Radhika builds on a strong food and biotech background with education spanning in two continents, international work experience across a wide range of industries, and her feet in both the scientific and business worlds. Radhika completed a BSc in Food Science and Nutrition in India, and moved to the Netherlands for an MSc in food technology at Wageningen University. “Initially the culture shock was huge, but I’ve adapted and I appreciate the career growth prospects and gender equality in the Netherlands.” She went on to complete a PhD in Food Technology at Wageningen University. Radhika pursued an MBA specializing in innovation management, during which she also worked for the DSM Innovation Center. Prior to BaseClear, Radhika cut her teeth in the dietary supplement industry for Bioriginal. “Thanks to my technological and commercial expertise, I can swiftly translate challenges into solutions” concludes Radhika.
